Lexus South Africa aired the advertisement below on television over the weekend. It used their competitors logos as pie charts to point out how much they charge for optional extras which are included standard when you buy a Lexus. Not that it bothers me but if I were Audi, BMW or Mercedes I’d come up [...]
I absolutely love this little stint Heineken pulled on a bunch of football fans in Italy. They drove their message home in such an unforgettable way and it was hugely successful for them as far as exposure goes (Check the stats at the end.). I love brands and advertising that is out of the box. [...]
Seriously, I thought magazines have people that check things and cross check and proof read, etc… How does this slip through the cracks? As terrible as this is though, it is FUNNY!
This is just too precious. Found this article on IOL about the speculation if alcohol advertising could be contributing to alcohol abuse and drunk driving. Says Adrian Botha, director of ARA: “There really is a lack of conclusive evidence that alcohol beverage advertisements increase levels of aggregated consumption.” “The literature demonstrates no cause or link [...]